{"title":"Vhils","description":"\u003cdiv class=\"retrato\"\u003e\u003cimg src=\"\/cdn\/shop\/files\/vhils.jpg\" alt=\"Vhils\"\u003e\u003c\/div\u003e\n\u003cp\u003eAlexandre Manuel Dias Farto, artistically known as Vhils, is a Portuguese artist who stands out in \u003ca href=\"\/collections\/urban-art\" target=\"_blank\"\u003eUrban Art\u003c\/a\u003e through his innovative technique of \"Creative Destruction.\" Influenced by \u003ca href=\"\/collections\/expressionism\" target=\"_blank\"\u003eExpressionism\u003c\/a\u003e and street art, Vhils uses drills, hammers, chisels, and explosives to sculpt portraits on urban walls, creating a contrast between decay and humanity. His most iconic works, \"Scratching the Surface\" and \"Dissecção and Fragmentos,\" explore how modernization affects personal and collective identity.\u003c\/p\u003e\n\u003cp\u003eThe term \"Creative Destruction\" was popularized by the famous Austrian-American economist \u003ca href=\"https:\/\/en.wikipedia.org\/wiki\/Joseph_Schumpeter\" target=\"_blank\"\u003eJoseph Alois Schumpeter\u003c\/a\u003e (1883-1950). It basically refers to the idea that innovation in industrial production allows for the emergence of new products that end up displacing the old ones. It is the \"how\" the wagon trade was replaced by the invention of the steam locomotive. In this hypothetical model of how the market works, there are two divergent schools of thought: one argues that the old \"must\" be destroyed for the new to be born, while the other considers that the new is a natural consequence of the old, occurring gradually and organically. The first school of thought would later find its place in the foundations of dialectical communism, as well as in its ideological opposite, the famous Austrian School of Economics. Perhaps this explains the speed and determination with which both communists and capitalists came to see the old as something despicable, dispensable, and necessarily discardable.\u003c\/p\u003e\n\u003cp\u003eIn art in general, the second option will be the most embraced. A great example of this is the impressive work of Alexandre (Vhils), whose works have been exhibited in the world's most important art venues, and his collaborations with artists like the American \u003ca href=\"\/collections\/fairey\" target=\"_blank\"\u003eShepard Fairey\u003c\/a\u003e have impressed even the most demanding critics, endowing two-dimensional painting with three-dimensionality, or a soul, if you will.\u003c\/p\u003e\n\u003cp\u003eHis style breaks with traditional urban art, integrating elements of collage and sculpture. In addition to his individual work, Vhils has done significant projects with brands like Hennessy, Universal Pictures, and the Coachella Music Festival, where his experimental approach created new intersections between art and popular culture. The Portuguese artist has shared artistic affinities with contemporaries like \u003ca href=\"\/collections\/banksy-art\" target=\"_blank\"\u003eBanksy\u003c\/a\u003e, JR, and Blu, artists who also use public space to question political themes and social issues.\u003c\/p\u003e\n\u003cp\u003eVhils' technique aims at the elimination of layers that can reveal deep truths, emphasizing the intersection of urban memory and decay as an innovative force. His work seeks to speak about the passage of time, the power of memory, human vulnerability, and the precariousness of life in a context of constant transformation.\u003c\/p\u003e","products":[{"product_id":"sonadores-america-vhils","title":"American Dreamers by Vhils","description":"\u003cp\u003eThe mural \"American Dreamers\", also known as \"Welcome,\" is a collaboration by Portuguese artist \u003ca href=\"\/collections\/vhils-artist\" target=\"_blank\"\u003eVhils\u003c\/a\u003e with American \u003ca href=\"\/collections\/fairey\" target=\"_blank\"\u003eShepard Fairey\u003c\/a\u003e and was completed in 2018. Located at \u003ca href=\"https:\/\/maps.app.goo.gl\/aXhja4YnCPswvK6U9\" target=\"_blank\"\u003e4314 Effie Street, Los Angeles\u003c\/a\u003e, this work examines the challenge faced by immigrants in their quest to establish and thrive in the United States. Measuring approximately 60 x 300 feet, the mural highlights themes of perseverance and strength in the migrant community.\u003c\/p\u003e\n\u003cp\u003eFairey designed the central focus of the work with the image \"\u003ca href=\"https:\/\/obeygiant.com\/prints\/target-exceptions\/\" target=\"_blank\"\u003eTarget Exceptions\u003c\/a\u003e\", which addresses themes of \u003ca href=\"\/products\/problem-all-live-norman-rockwell\" target=\"_blank\"\u003esegregation\u003c\/a\u003e in immigration policies, while Vhils used his distinctive carving technique to sculpt female faces into the walls, \u003ca href=\"\/collections\/symbolism\" target=\"_blank\"\u003esymbolizing\u003c\/a\u003e the lives and intergenerational legacy of immigration. The piece uses contrasts in \u003ca href=\"\/collections\/ogden-nicholas-rood\" target=\"_blank\"\u003ecolor\u003c\/a\u003e and texture to emphasize the importance of individuals within a collective, underscoring social challenges in an \u003ca href=\"\/collections\/urban-art\" target=\"_blank\"\u003eurban art\u003c\/a\u003e and social critique aesthetic.\u003c\/p\u003e\n\u003cp\u003eThis collaboration is part of the street art tradition and is supported by the organization Branded Arts, which seeks to spread messages of social change in public spaces.\u003c\/p\u003e","brand":"Stein-Arts","offers":[{"title":"Default Title","offer_id":49800693121370,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/1851\/6314\/files\/sonadores-de-america-vhils-and-fairey-webp.webp?v=1777047369"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/1851\/6314\/collections\/vhils-x-pixel-pancho-5.jpg?v=1740130028","url":"https:\/\/stein-arts.com\/collections\/vhils-artist.oembed","provider":"Stein-Arts","version":"1.0","type":"link"}